Water’s Worth Saving

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The Environment Agency (EA) convened a meeting of the National Drought Group on Tuesday (July 26) as the UK faced more dry weather following last week’s record-breaking heatwave. The regulator said although nowhere in the England is currently considered to be “in drought”, most of the country has moved into “prolonged dry status” meaning it is now taking precautionary measures to ensure water levels are maintained.
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Despite many people saying they are aware of the impact their household water habits can have on the environment, far fewer understand the specific effects and fewer still have modified their behaviour to benefit the environment. That is according to research by CCW that has coincided with the launch of Water's Worth Saving campaign coordinated by Water UK.
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Fresh off the success of Water's Worth Saving, Waterwise has launched a month-long campaign to persuade people to value water more highly and use it more efficiently
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The majority of householders have no conception of how much water they use, with 78 per cent believing they consume under 60 litres a day. This is according to a new survey from Water UK, which says the results underline the need for education around the value of water to help people lower their usage.
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