Think tank calls for national advertising campaign for low-carbon heating

The Institute for Public Policy Research has called for a national advertising campaign to raise awareness of energy efficiency upgrades and low-carbon heating systems as part of a comprehensive programme to decarbonise domestic heating. The think tank said it should seek to imitate the ‘Tell Sid’ campaign encouraging the public to invest in privatised gas shares in the 1980s.

Standard content for Members only

To continue reading this article, please log into your Utility Week Account or subscribe now.

Already registered?

Log in

Request a call back