Utilita Energy has been appointed energy supplier and energy partner for Aston Villa Football Club.
As part of the partnership, Utilita branding has been installed on the dugouts at Villa Park and will also be featured next to the goals at Villa Park.
Utilita is also offering branded Aston Villa branded in-home display covers and smart meters to Aston Villa fans who switch to the supplier, as well as a £25 credit to spend with the football club.
Aston Villa’s chief commercial officer Luke Organ said: “Aston Villa are extremely pleased to welcome Utilita to a growing partner family. We are excited about buildig a relationship based on credence and data insight to drive benefit for our fans, our club and Utilita themselves.
“We look forward to working closely with the team to strengthen their brand and deploy advanced acquisition campaigns and to see some exciting programmes come to life.”
Director of Utilita Commercial Energy Shaun Underwood said: “Our offer to businesses is disrupting the energy sector as we finally give Britain’s hard-pressed SMEs the fairer, flexible and transparent energy offer they deserve.
“We are thrilled to welcome Aston Villa on board and to be powering such an iconic stadium such as Villa Park, as well as the club’s state-of-the-art Bodymoor Heath training centre.”