Vattenfall is launching a green energy product in the UK, aimed at the larger end of the corporate market.
Fresh (Flexible, Renewable Electricity, Supplied Honestly) will be available to companies with an electricity consumption of over 20GWh, and will see energy sold directly to business customers from Vattenfall’s British windfarms for the first time.
“What we are offering customers is a range of products from fixed price to flexible purchasing packages,” said James Hunt, project manager at Vattenfall in the UK.
“Today there’s a very strong demand for sustainable energy in the UK and we are keen to service that,” he added.
The state-owned Swedish firm has already invested £3 billion in the UK energy industry after buying three wind farm businesses in 2008. They also operate in Germany, the Netherlands, Denmark, and Finland.
“We are effectively looking to provide the same sort of products that we provide in the Netherlands, using a similar platform, which has been developed over a number of years and is very reliable and also very popular,” said Hunt.
Vattenfall operate a solar and wind farm in Parc Cynog, and their soon-to-be-completed site at Pen y Cymoedd will be England and Wales’s largest onshore wind farm. They are also building the European Offshore Wind Deployment centre, off the coast of Aberdeen.
“We’ve got a large renewable portfolio of generation in the UK and we are now moving from a position where we were previously wholesaling that power, to looking to supply end consumers with renewable generation,” said Hunt.